Our Mission: Healthy Eating Made Simple
Help people eat healthier without making life complicated. Food built on whole ingredients, focused on what really matters—protein, healthy fats, and fewer processed carbs.
Our Purpose
At Recipe Organizer, our purpose is simple: help people eat healthier without making life complicated. We believe food should be built on whole ingredients, with a focus on what really matters—protein, healthy fats, and fewer processed carbs.
That's the foundation of a lifestyle that supports energy, strength, and long-term health. This isn't about following the latest diet trend—it's about nutrition rooted in the latest science, guided by macro tracking, not just calories.
It Started Close to Home
This mission started close to home. My wife, Laura, is an incredible cook. Cooking is her passion, and over the years she built up hundreds of recipes—handwritten notes, screenshots, photos, and clippings scattered across phones, binders, and folders.
It was inspiring, but also overwhelming. I built Recipe Organizer originally just for her: a simple way to capture, store, and actually use the recipes she loved.
"From chaos to clarity—now I can actually find and use the recipes I've collected over the years."
Growing Into Something Bigger
From there, it grew into something bigger. We realized that others needed the same thing: a tool that doesn't just save recipes, but helps you cook smarter and eat better.
That's why we built our AI into the app. It's trained specifically on healthy eating science and culinary know-how, so you can chat with it like a real assistant.
Our AI Can:
- • Break down macros for every recipe
- • Help you swap ingredients intelligently
- • Lower carbs or boost protein on demand
- • Create entirely new recipes from what's in your kitchen
More Than Just an App
Today, Recipe Organizer isn't just an app—it's also a hub for cooking and healthy eating. We're building a growing library of nutritious recipes, cooking tips, and practical advice that fits real life.
Evidence-Based
Nutrition rooted in the latest science, not diet trends
Practical
Real solutions for busy people who want to eat better
Community
A growing community of health-conscious home cooks
Based in Park City, Utah
We're based in Park City, Utah, but our vision reaches everywhere: to make healthy, home-cooked meals accessible, organized, and inspiring for anyone who wants to feel better through food.
The mountain lifestyle here reminds us daily that true health comes from simple, whole ingredients and the energy to enjoy an active life. That's what we want to help you achieve through better nutrition and smarter cooking.
Ready to Transform Your Kitchen?
Join thousands of home cooks who are already eating healthier, saving money, and feeling better with Recipe Organizer.